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You have already paid to win these enquiries. We reactivate the ones that went cold and turn them back into booked, paying work, on the model that suits you.
In domestic piling and underpinning, your pipeline is often driven by urgency and structural necessity. A homebuyer discovers subsidence during a survey. A homeowner notices a widening crack in the garden wall. These are high intent leads, but they are also time sensitive. If your initial quote is not delivered within 24 to 48 hours, or if the property surveyor has already recommended a different specialist, the window closes. Many firms find that their CRM is full of these stalled opportunities. Enquiries from six months ago sit in folders, labelled as ‘awaiting survey’ or ‘no response’. They are not dead. They are dormant. The homeowner is still there. The structural issue has not magically resolved itself. In fact, it may have worsened. The cost of leaving this value idle is not just a missed sale. It is the loss of a high value job that required minimal marketing spend to generate in the first place. You paid for that lead. You did the initial consultation. Now it is gathering digital dust.
We do not send generic ‘are you still there’ emails. That approach burns trust and rarely works. We analyse your historical data to identify which dormant leads are most likely to be ready for action. We then reach out through the most effective channel, often a personalised phone call followed by a targeted email. The conversation is specific. We reference the original concern, perhaps the specific type of underpinning discussed or the surveyor’s findings. We acknowledge the time gap without apologising for it. We ask a simple question: has the situation changed? Has the subsidence progressed? Is the property still on the market? This is not a sales pitch. It is a professional check in from a specialist who understands that structural issues do not wait for convenience. By framing the contact as a helpful update rather than a pushy request, we lower the barrier to re engagement. Many homeowners have been waiting for a reputable firm to follow up properly. We provide that follow up.
Acquiring a new lead in the domestic underpinning sector is expensive. You rely on local reputation, online search, and referrals. Each new lead requires significant effort to convert. A dormant lead, however, has already passed the first hurdle. They have expressed interest. They have shared their details. They have acknowledged the problem. Reactivating them is a far more efficient use of your time and resources. It is cost effective and respects the existing relationship. When you recover these leads, you are not just selling a service. You are demonstrating reliability. You are showing that you do not forget your clients. This builds a reputation for consistency and care, which is crucial in a trade where trust is everything. Every recovered lead is a testament to your professionalism. It turns a missed opportunity into a completed job, and a cold file into a satisfied customer.
Two ways to work with us
You cover costs. We earn only on proven results.
You fund the running costs, which keeps both of us serious. We take no margin up front and earn our share only from the profit we create, agreed in writing before any work starts.
A fixed fee. You keep all the upside.
Prefer a known, predictable cost? Pay a straightforward fee of our cost plus a margin and keep every pound of the recovered revenue.
Send us three numbers and we will come back with a free, honest recovery estimate.